
Making B2B Revenue Teams Unstoppable
I help small and mid-sized B2B companies find and fix hidden revenue leaks so they close more of the right deals, faster.
Turn sales, marketing, and field alignment into a flywheel for faster cycles and stronger conversion without new tools, added headcount, or relying on discounts to win.
Revenue Strategist
Meet Deb Gorgen
I'm Deb — a revenue and marketing optimization consultant who helps B2B leaders stop guessing and start converting.
I’ve helped small to mid-sized B2B companies reposition for growth and unlock results like:
21% growth + 25% retention lift
$15M+ pipeline growth
40% boost in brand awareness + 20% increase in RFPs
500% increase in social followers + 380% growth in employee advocacy
25% growth in event-driven leads
Trusted by global B2B brands across SaaS, biotech, healthcare, technology, financial services, commercial real estate, manufacturing, and more…
Our Mission
Transform Inconsistent Sales Performance Into Predictable Pipeline Growth
I built Clarus Communications to help B2B revenue leaders move from reactive selling to strategic growth.
Too many talented B2B revenue teams are underperforming—not because they lack skill, but because they're missing the insights hiding in plain sight.
My mission is to unlock the buyer behavior patterns already captured in your systems and transform them into messaging that actually works. I believe your existing data holds the key to faster cycles, stronger pipeline, and the confidence that comes from truly understanding your buyers.

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Revenue Activation Strategy
A comprehensive analysis of your buyer behavior patterns, sales process, and messaging alignment to identify the fastest path to improved conversion rates.
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Sales & Marketing Alignment
An evaluation of your existing content, messaging, and go-to-market approach to deliver actionable insights that bridge the gap between what marketing creates and what sales actually needs.
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Team Performance Optimization
Customized training and implementation sessions that equip your revenue teams with buyer-centered messaging and conversation frameworks that drive results.
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Pipeline Acceleration Implementation
From messaging frameworks to sales enablement materials, we create the tools your team needs to engage prospects with relevance and move deals forward faster.
I Help B2B C-Suite and
Sales Leaders…
Build pipeline predictability
Transform your forecast from wishful thinking into reliable projections based on buyer behavior insights.
Accelerate sales cycles
Overcome stalled conversations and ghosting by aligning your messaging with what buyers actually care about.
Create team consistency
Ensure every rep delivers your value proposition the same compelling way, eliminating mixed messages.
Results You Can Expect…
Shorter sales cycles; higher conversion rates
Your team will engage prospects with messaging that resonates, moving deals forward with confidence and control.
Insights from your existing data
We help uncover buyer behavior patterns hiding in your CRM, call recordings, and customer interactions that internal teams often miss.
Sales-ready messaging that reps use
No more content that lives in brand guides—create messaging frameworks your team actually implements in real conversations.

Ready to Transform Your Revenue Performance?
Book a 30-Minute Discovery Call
If you're ready to stop guessing why deals stall and start building predictable pipeline growth, let's have a conversation to see if I can help.